Reaching People Where They’re At: Smoking Cessation Treatment Delivery at Your Door
Our speaker is Matthew Carpenter, PhD, Professor in the Department of Psychiatry & Behavioral Sciences and co-leader for the Cancer Control Program at the Hollings Cancer Center of the Medical University of South Carolina. This presentation will discuss novel ways to deliver evidence-based treatment for smoking cessation within and across rural areas. It will focus on 4 separate clinical trials of medication sampling, each demonstrating feasibility and efficacy of a simple yet novel treatment approach to reach a broad spectrum of smokers, including those who may not yet want to quit.
- Describe the rationale and benefits of medication sampling for smoking cessation
- Outline methods for providing medication sampling to patients in various settings
- Discuss the limits of medication sampling, balancing reach and effectiveness
- Discuss the significance of medication sampling as a tobacco treatment intervention for members of rural populations
Matthew Carpenter, PhD
Dr. Matthew Carpenter holds the Flora McLeod Edwards Distinguished Endowed Chair in Cancer Research and is a Professor within the Department of Psychiatry and Behavioral Sciences at the Medical University of South Carolina, where he also serves as co-leader of the Cancer Control Program of the Hollings Cancer Center. Dr. Carpenter's research interests relate to tobacco use across a broad methodological continuum: from lab-based studies of produce reinforcement and nicotine dependence, to small- and large-scale clinical trials for smoking cessation and cessation induction, to public health policy for effective tobacco control.